How To Develop A Marketing Plan For A Small Business

FINANCIAL SUMMARYThe market for Cambridge Strategy Group's services is enormous.

Initially, the three founding members intend to work part-time on this venture while maintaining full-time positions with other corporations.

These are the employees who engage with your customers on a daily basis, and their feedback will give you valuable insights about your customers and prospects.

Fill any gaps by talking with your employees and researching publications from trade and professional associations specific to your industry. Are any recent major developments affecting your distribution channels? Once you have the specifics down, consider what you can do to reduce the impact of these threats.

This would most likely need to cover at least one year's salary for each of the three managers.

Additionally, funding for initial marketing projects would help to ensure that the firm could establish a claim to the "small business consulting" concept in the target market.

The marketing plan is a powerful tool that belongs in your small business arsenal.

If you've been making do without a plan so far, or using a "play it by ear" approach, you're missing out on boosted revenue. A plan focuses your best efforts on activities that move your business forward.

We combine Blue Chip training with small business experience and local presence.

We differentiate ourselves in the following ways: The firm has very small capital requirements.

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